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Awards, Certifications and Recognition

Heart of Hospitality Big Heart Awards

HSMAI “ALL HEART” Awards of Excellence
Celebrating the Heart of Hospitality

Award Nominations Due by 5:00 p.m. on Wednesday December 9th.

Overview
Recognizing those who lead, serve and inspire from the heart. Hospitality is ultimately an expression of love: welcoming people, anticipating their needs, supporting colleagues, creating belonging and making someone feel genuinely cared for. This theme celebrates the people whose service hearts make Arizona hospitality extraordinary.

SHOW SOME LOVE
Nominate the Heart of Hospitality

Who May Be Nominated

  • Those who represent the heart of hospitality
  • They are the people who lead with compassion, support their teams, elevate the guest experience and give their very best to our industry every day.
  • Now is your opportunity to make sure their contributions are recognized.
  • Help us honor the leaders, mentors, innovators, rising stars and service-driven professionals who put their whole heart into hospitality.
  • Their heart makes the difference. Your nomination makes it visible.


New for 2026!
Now YOU as the nominator get to tell us what really sparkles and shines about the hospitality professionals you most admire!  Beginning this year, we have a simplified nomination process that puts you in the driver’s seat.  Whether it’s specific metrics, innovative ideas, or amazing leadership skills, now is your chance to reward the deserving employees, vendors and partners who stand out above the rest with an HSMAI-AZ award nomination!

 When Nominees Will be Recognized
Nominees will be recognized at HSMAI’s 38th Annual “ALL HEART” AWARDS of Excellence Gala on Friday, January 15, 2027, at The Camby, An Autograph Collection Hotel in Phoenix.

Click on the award you want to submit. You can submit as many as you wish:

Hospitality Sales Professional of the Year
Pillars: Results, Relationships and Leadership

Revenue Management Professional of the Year
Pillars: Revenue Impact, Strategy and Collaboration

Hospitality Marketing Professional of the Year
Pillars: Results, Creativity and Engagement

Hotel/Resort of the Year
Pillars: Operational, Performance and Community

Outstanding Industry Partner of the Year
Pillars: Collaboration, Problem-Solving and Commitment

HSMAI Member of the Year
Pillars: Engagement and Advocacy

Beyond the Call of Duty Award
Pillars: Service, Problem-Solving and Inspiration

Rising Star
Pillars: Engagement and Advocacy

Hospitality Student of the Year
Pillars: Leadership/Academics and Practical Experience

Chapter Awards

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Certifications

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Americas Awards

Each year, an HSMAI Chapter is selected to be the recipient of the Frank W. Berkman Chapter Award Program. Named the Best of the Best in chapter leadership and operations, the chapter’s programs and accomplishments serve as Best Practices for all chapters as they continue to fuel sales, inspire marketing, and optimize revenue for HSMAI members on the local level.

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Recognition

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