To promote active participation of the membership with quality education, opportunity for professional growth and networking in the hospitality industry. To focus on: integrity and ethical practices, open forum and exchange of ideas, commitment to excellence and community support."
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners and is the industry's leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.
Founded in 1927, HSMAI is a membership organization comprising more than 5,000 members worldwide, with 40 chapters in the Americas Region. The Greater Phoenix Chapter was incorporated as a chapter in 1968. On September 1, 2005, the Southern Arizona Chapter united with the Greater Phoenix Chapter. With the merging of Southern Arizona into our chapter, we felt it was time to officially recognize that our chapter is representative of all of our members statewide and we were renamed the Arizona Chapter. In 2018 we celebrated our 50th Anniversary!
Anyone involved the hospitality industry. That includes sales, marketing and revenue management professionals in resorts, hotels or any company that markets its products and/or services to the hospitality industry. HSMAI is also the only professional association for the revenue management profession.